Sometimes we are seeking gold out in the world that we forget we may have gold in our own vault. If you have a database of past clients or even leads that never purchased from you that should be the very first source you use when seeking sales. If someone expressed interest in the past […]
What is one thing, email, phone call, etc I can do today to encourage a referral from a current or former clients? So often we lose sight of our top priorities and get bogged down in the minutia of running a business. As you read this lean back in your chair, stretch your arms way […]
Are you thinking like your clients think? In other words, what are their concerns? What are the benefits they are looking for from products or services like yours? If you will put yourself in your clients shoes from time to time you will be better prepared to serve them. By doing this you will see […]
Who are your clients? What do you know about them? Are they the right people that absolutely want your products or services? What can you do to understand your clients better and make sure you are targeting the right people with the right needs with the right marketing message?